Michigan football switches to adidas
Published 1:44 pm Wednesday, July 16, 2008
By Staff
ANN ARBOR – The University of Michigan and adidas Monday unveiled the new Michigan football jersey.
Available in stores Aug. 1, the authentic jersey features custom details celebrating the school's storied history and adidas technologies designed to enhance on-field performance.
The inspirational message "Those who stay will be champions" from the late Bo Schembechler is embroidered along the inside hem of the jersey.
Interior shoulder panels feature silicone prints of the 42 Michigan Big Ten championship seasons, reminding players of their role in Michigan football history.
"We have a long tradition of excellence in athletics at Michigan and are proud to be partners with a brand like adidas who understands the importance of honoring that heritage," said Bill Martin, U-M's director of athletics. "With the new adidas football uniforms, our student-athletes will benefit from the quality of the product, and players and fans alike can be proud to wear a jersey that celebrates Michigan football."
The new modernized fit jersey keeps with school tradition in color and style while adding adidas innovations in design, materials and construction, including:
ClimaCool – a unique system of fabric placed in high heat zones such as the shoulders that enhances ventilation allowing a continual supply of fresh air to the body.
Formotion cuts – strategically placed seams that remove excess fabric to enhance the natural movements during a game while reducing obstruction and abrasion.
Beyond the jersey, TechFit PowerWeb – featured in a special calf sleeve for players that improves oxygen delivery to the leg and increases blood flow. It is proven that Tech Fit can improve run times by 1.1 percent and provide 5.3 percent more power.
"Working in collaboration with Michigan on the design of the new uniforms allowed us to create one of the most unique jerseys in college football today," said Mark Clinard, adidas U.S. sports director. "Combining design with innovation, the new adidas Michigan jersey is a perfect model for form meeting function in athletic apparel. Our goal is to provide Michigan athletes with premium products that enable them to perform at the top of their game while paying tribute to the passion and inspiration surrounding this special university and football community."
The authentic adidas jersey will be available at The MDEN and www.mden.com/adidas.com beginning Aug. 1. Additional adidas Michigan products including T-shirts, sweatshirts, polos, jackets, shorts, pants, accessories and other exclusive gear will debut in the weeks leading up to the season. A replica adidas Michigan jersey is now available.
The launch of the new Michigan jersey comes in the first year of adidas' multi-year partnership with the University of Michigan.
Single game tickets going on sale
The University of Michigan Athletic Ticket Office has announced that single-game football tickets for home games against Utah (Aug. 30), Miami of Ohio (Sept. 6), Toledo (Oct. 11) and Northwestern (Nov. 15) and for the road games at Penn State (Oct. 18) and Minnesota (Nov. 8) will be available to the general public starting Wednesday, July 23, at 8:30 a.m.
Single-game tickets are priced at $50 for Utah, Miami of Ohio and Toledo, $55 for Northwestern, $61 at Penn State and $45 at Minnesota.
The ticket office reserves the right to limit the number of tickets purchased and all orders will be filled on a first-come, first-served basis. To order tickets, please call the Michigan Athletic Ticket Office at (866) 296-MTIX or (734) 764-0247, purchase online at mgoblue.com/tickets or visit the U-M Ticket Office located in the Hartwig Building at 1100 S. State Street. The U-M Ticket Office is open Monday through Friday from 8:30 a.m. to 4:30 p.m.
Single-game football tickets to the Wisconsin (Sept. 27), Illinois (Oct. 4) and Michigan State (Oct. 25) home games are available to Victors Club members based upon the priority point program. Any remaining tickets to these Big Ten Conference games, with the exception of Michigan State, will be available to the general public beginning Wednesday, Aug. 13, at 8:30 a.m.